TwitchCon San Diego 2025 got under way today with a keynote from Twitch CEO Dan Clancy addressing a crowd on the 10th anniversary of the livestreaming event.
Clancy dropped a number of announcements, including a wave of updates that signal Twitch’s next evolution, from dual-format streaming and Auto Clips to new sponsorship tools, clubs, and moderation features.
Together, these updates reflect Twitch’s continued commitment, outlined in this year’s open letter, to make it easier for more people to discover, grow, and find belonging on the service, while pushing the limits of creativity, connectivity, and what’s possible in live content. You can learn more about these announcements on Twitch’s blog post.
Here’s the announcements:

- Dual-Format Streaming lets streamers go live in both vertical and horizontal formats at the same time. Twitch began testing dual-format streaming in August and shared that it’s ready to move into Beta testing starting next week.
- Twitch has also partnered with Meta to enable streamers to go live directly from their AI glasses. We’ll be updating the Twitch mobile app to support this partnership in the next few months.
- To help viewers catch up on the best moments they may have missed from a previous stream, Twitch is building a new feature called Auto Clips. This feature will help streamers automatically create Clips based on the best moments from a stream using AI and a variety of signals from the broadcast.
- In June, Twitch gave streamers the opportunity to run their own promotions. For medium sized creators, streamer-led promotions have increased gifting revenue on average 30% to 45% during the promo and in some cases, that number is as high as 250%. Twitch will continue to explore streamer-led promotion opportunities and will share more later this year.
- Over the last year, Twitch launched a number of on-site updates to help streamers get sponsorships directly within the Creator Dashboard. The company is seeing that advertisers are more eager with Twitch streamers so it will continue to increase the number of deals available to streamers by bringing on more advertisers and more offers from third parties. These sponsorship offers will be rolling out to all monetizing streamers, including Affiliates, in the coming months.
- Twitch is working on updating how it deals with community guideline violations so that for most offenses, the suspension will apply to the behavior that violated our rules – as opposed to completely blocking your access to Twitch.
- As creators grow, it can be difficult to manage all of the responsibilities of running their channel. To make it easier, Twitch is introducing two new roles: The first role is for agents, managers or other representatives and the second role is Lead Moderator, starting in November. Agents can view a streamer’s analytics and financial information while Lead Moderators can add or remove other mods and update a channel’s moderation settings.
Day one of TwitchCon will bring a wave of energy, excitement, and major announcements from partners and sponsors across the show floor. Among those announcements:

- Streamlabs: Multi-device streamers rejoiced at the brand’s latest tools announcement, Stream Shift—a Tubbo-inspired feature enabling seamless mobile-to-PC livestreaming transitions.
- Quantic Dream: Following yesterday’s exciting reveal of their next project, Spellcaster Chronicles, the developers pulled out all the stops for a special one-day only in-person livestreamed experience featuring the first-ever live gameplay showcase, content creator and insider programs, and roadmap presentation.
- Toyota: Attendees were among the first to catch the manufacturer’s Toyota GRIP movie trailer before its official launch—only at the Toyota-sponsored Arcade.
- Netmarble: Anime lovers were able to put their combat prowess to the test with a new playable demo for the highly anticipated action game, Solo Leveling: Arise Overdrive, brought exclusively to TwitchCon.
- Embark Studios: The wait for ARC Raiders’ release is almost over, and the team is building excitement with a Sever Slam—kicking off exclusively in sync with TwitchCon from October 17th to the 19th.
- Krafton: Attendees were among the first to experience PUBG’s new over-the-top PvE Arcade mode, where squads battle waves of chaotic Skibidi Toilets and a climactic boss fight ahead of its late-October release.
- e.l.f. Cosmetics: The beloved beauty powerhouse announced a first-of-its-kind partnership with Twitch and Amazon to launch a native shoppable in-stream feature, enabling viewers to buy e.l.f. products seamlessly during live broadcasts.