Toya hit 100M downloads on Roblox with its Miraculous Ladybug game.
Toya hit 100M downloads on Roblox with its Miraculous Ladybug game.
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Toya’s Miraculous Ladybug gets 100M plays on Roblox

  • Posted byby Dean Takahashi
  • Updated
  • 4 min

Toya Studio and Zag Games said that their Roblox game Miraculous RP: Quests of Ladybug & Cat Noir has exceeded 100 million plays in just seven weeks.

The game is based on the animated TV series Miraculous: Tales of Ladybug & Cat Noir, which targets girls ages 6 to 12 as well as boys ages 4 to 7. It is the first game based on a TV series to for Roblox. The game was released on May 4 in open beta to test stability. Due to the high number of plays within a short timeframe, Roblox’s indexes started including the game in the “popular” category within 48 hours and the “up and coming” category within 72 hours.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.