The most popular games of E3 2016, based on this week’s search results

We’ve been debating who won the attention war for the week of the Electronic Entertainment Expo (E3), the big trade show in Los Angeles this week. But ListenFirst figured out that Nintendo’s The Legend of Zelda: Breath of the Wild was the top game based on an analysis of Internet search results this week.

And from Sunday through Thursday, Sony’s trailer promoting a new God of War title received more YouTube engagement than any other video game studio’s videos. However, the YouTube video promoting Xbox’s new Xbox One S console caught fire and took the lead by nearly a million interactions. ListenFirst also said:

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.