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The frustration and progress of women in video games, as viewed by The Sims 4’s Lyndsay Pearson (interview)

  • Posted byby Dean Takahashi
  • Updated
  • 21 min

Video games have a problem when it comes to the inclusion of women in game design and the depiction of females in video games.

Lyndsay Pearson of EA's Sims Studio
Lyndsay Pearson of EA’s Sims Studio

It’s not quite like the 1950s. But women in positions of leadership like Lyndsay Pearson, the lead producer of The Sims 4 at Electronic Arts’ The Sims studio, are still a rarity.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.