Everyone is talking about Pokémon Go as if it is changing the world. And it is. I don’t mean that I absolutely believe all of the marketing fluff that because it gets us walking all over with our smartphones, we’re all going to be healthier, appreciate our public monuments more, and become closer as families. That could only happen over a much longer period of time, if Go survives its hype cycle and becomes a part of our daily habits.
I’m happy to report that I’ve seen it make small changes in my own life. But my job is to be critical. Before we get too excited, we should recognize that this phenomenon has only been going for eight days. That’s like saying I’ve changed my life because I stuck to my New Year’s Resolution for eight days.
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