Take your game global without going bust (VB Live)

Launching your game globally is key to increased revenue, but it can be an expensive, resource-intensive risk that can sink you when performance doesn’t stand up to users’ expectations. Watch this VB Live event to learn how to reach new players in new regions — and keep them happy and playing.

Gamers worldwide will generate a total of $99.6 billion in revenues in 2016 — and publishers are starting to sit up and take notice. But then come the questions, the first and probably most important of which is, where exactly do you start, without hamstringing yourself right out of the gate. And given the challenges of launching your game on a global scale, that’s a real and present risk.