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Take-Two FY3Q results down as NBA 2K24 and mobile ads fall short

  • Posted byby Dean Takahashi
  • Updated
  • 9 min

Take-Two Interactive reported results for the third fiscal quarter ended December 31 that fell short of its expectations as mobile ads and NBA 2K24 revenues were lower than expected.

As a result of the shortfall, Take-Two said that it is planning a cost-reduction program that is more extensive than the one it undertook last year in the wake of its $12.7 billion acquisition of Zynga. That language pretty much spells layoffs are coming, as they have for much of the game industry lately.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.