Zynga beats Q4 2020 expectations with bookings of $699 million, up 61%
Zynga beat analysts’ expectations today, reporting its highest-ever bookings and revenues in the fourth quarter ended December 31 thanks to the strong performance of...
The DeanBeat: Measuring the froth of the game industry
Merger mania has come to games, and a big window is open for public offerings in the stock market. That translates to a historic...
Zynga and Will.i.am will help raise $5 million for education
Mobile game publisher Zynga has partnered with Black Eyed Peas star Will.i.am and his I.am Angel Foundation to help raise $5 million in donations...
In its death throes, Adobe’s Flash kills off Zynga’s original FarmVille
Adobe is terminating its Flash software today, and with it will go Zynga’s original FarmVille game from 2009. That brings to an end an...
Black Eyed Peas and Zynga send holiday social-distancing message for #PlayApartTogether campaign
Zynga has teamed up with the Black Eyed Peas musical group to help keep us safe during the holidays. As the pandemic hit earlier...
Zynga’s Rollic division buys Onnect game for $6 million
Zynga recently acquired Turkey’s Rollic for $168 million, and now Rollic is turning around and buying the matching game Onnect from Chef Game Studio...
How data is making game creative perform more powerfully than ever (VB Live)
Presented by yellowHEAD With data, you can optimize game creative in more ways than ever before. In this VB Live event, GamesBeat, yellowHEAD, Zynga,...
Zynga opens studio in Austin to help with its Star Wars mobile game
Zynga said it has opened a new game studio in Austin to focus on developing its Star Wars mobile game. The Austin outpost will...
New data analysis tools are amping up game UA creative testing (VB Live)
Presented by yellowHEAD Creative is the key to user acquisition for game developers, and data is the key to optimizing for your target audience,...
Zynga’s acquisitions push it to record bookings of $628 million for Q3 2020
Zynga reported revenue and bookings today that beat expectations for its third quarter that ended September 30, as pandemic gaming held up and revenue...