Categories Posted inin Business The DeanBeat: In games, rebooting a big dream isn’t easy Posted byby Dean Takahashi April 10, 2015 5 min A tale of two companies with big dreams that have fallen down to Earth. Continue Reading 5 min
Categories Posted inin Business Zynga’s head of game studios quietly left before CEO change from Mattrick to Pincus Posted byby Dean Takahashi April 9, 2015 2 min Former Xbox Live exec left in March. Two new data experts have also joined Zynga. Continue Reading 2 min
Categories Posted inin Business Don Mattrick gets about $15M for leaving Zynga Posted byby Jeff Grubb April 8, 2015 1 min Mattrick will get a severance, his stock, and a bonus. Continue Reading 1 min
Categories Posted inin Business Mattrick out, Pincus in at Zynga: Share price falls 10% Posted byby Jeff Grubb April 8, 2015 1 min Wall Street isn't happy about Pincus returning as CEO. Continue Reading 1 min
Categories Posted inin Business Why CEO Don Mattrick is done at Zynga Posted byby Jeff Grubb April 8, 2015 5 min Mistakes with Zynga's biggest game and a failure to deliver any new hits likely led to Mattrick's departure. Continue Reading 5 min
Categories Posted inin Technology Zynga replaces CEO Don Mattrick with a familiar face — founder Mark Pincus Posted byby Dean Takahashi April 8, 2015 4 min Mark Pincus returns to day-to-day control of Zynga. Continue Reading 4 min
Categories Posted inin Business VC Bing Gordon reflects on marketing games, hacking growth, and investing in social Posted byby Dean Takahashi April 6, 2015 13 min I had a wandering conversation with the partner at Kleiner Perkins about the latest in gaming. Continue Reading 13 min
Categories Posted inin Business Zynga’s Dawn of Titans features thousands of soldiers fighting on an iPad screen Posted byby Dean Takahashi March 5, 2015 4 min I saw a battle with 7,000 soldiers fighting each other on an iPad screen. Continue Reading 4 min
Categories Posted inin Business Supersonic sees big growth for ‘rewarded video ads’ in mobile games (interview) Posted byby Dean Takahashi March 1, 2015 12 min Gil Shoham of Supersonic talks about video ads and what it takes to survive in mobile gaming today. Continue Reading 12 min
Categories Posted inin Business Zynga chief Don Mattrick says company intends to learn from lessons of 2014 Posted byby Dean Takahashi February 12, 2015 2 min Zynga will launch six to ten games this year, including a new FarmVille "match 3" game. Continue Reading 2 min