YouTube Gaming brings out the influencers for E3
On YouTube, six of the top 10 broadcasters are game broadcasters. And YouTube Gaming was out in full force this week to cover the...
YouTube Gaming teams up with host Geoff Keighley for E3
YouTube Gaming is going all-in at the Electronic Entertainment Expo (E3), the big game trade show in Los Angeles starting June 12. Last year, YouTube...
Battlefield 1 beats Call of Duty: Infinite Warfare in social video battle
Electronic Arts said that its social media reactions broke records with its revelation of the Battlefield 1 video game last Friday. And the reaction...
Dark Souls III was YouTube’s most popular game in April
People sure love watching other people die in Dark Souls III. YouTube revealed which games were most popular in April for the online video site. YouTube bases...
How YouTube Gaming wants to drive 360-degree VR game videos
In a fairly short time, YouTube has become a destination for gaming videos on the Web. Hundreds of millions of gamers watch 144 billion minutes...
YouTube Gaming update hits iOS and Android as it expands to Canada, Australia, and more
Gaming is one of YouTube’s biggest categories, and Google is trying to fuel its growth by updating its app and site dedicated to the hobby. YouTube...
How adblockers drive YouTubers to shill for mobile game makers
The business model of the Internet is changing as more people install tools to block advertisements, and this is forcing content creators into situations where they need to cross the line from neutral commentator to paid spokesperson.
What Twitch and esports can teach us about building successful media companies
From a 2011 spinoff of Justin.tv to a $1 billion acquisition by Amazon in 2014, Twitch has taken over esports viewing and led the...
Chartboost acquires Roostr to connect mobile games with YouTube influencers
Chartboost has created a marketplace for mobile-game developers to find players and make money. And now it wants to extend that with the acquisition...
YouTube Gaming’s trending list proves how different it is from Twitch
We’ve known for a long time that gaming videos do well on YouTube, but now the video site is sharing some data on what exactly...