LTV, not just CPI: Why mobile marketers need to move beyond cost per install
LTV > CPI. But what does that mean? And ... why?
Rumble Entertainment chief on the agony and ecstasy of making hardcore mobile games (interview)
Greg Richardson believes that hardcore games like Rumble's KingsRoad will rule in mobile.
The DeanBeat: The $2B mobile game and other bold predictions for 2015
We're still trying to get them right, but here are some predictions for 2015.
Gaming’s future, as viewed by the $6 billion-dollar man (interview)
Signia Venture Partners' Rick Thompson talks about the future of games.
Clash of Clans dominates the U.S. iOS and Google Play markets for 90% of 2014
Machine Zone comes on strong at No. 2 in November with Game of War: Fire Age ads with supermodel Kate Upton.
Angry Birds and Supercell game designers unveil ‘IronDanger,’ a giant fantasy film trilogy they’re doing in their ‘spare time’
The Finnish game companies gather to support a patriotic project.
The rich get richer: Mobile heavyweights Candy Crush Saga, Clash of Clans reign worldwide
Mobidia Technology Inc.'s data shows us which iOS games users spend the most time with.
Ranked: All 32 billion-dollar mobile Internet startups (report)
A little less than two months ago there were 25 billion-dollar mobile Internet startups. In a sign of just how quickly the mobile ecosystem is...
Want 543X more effective mobile ads? Here's how: Rescue gamers
The key take-away? When you give something to get something, you can get a lot.
Seasoned developer Caryl Shaw tells why she quit making free-to-play games
Caryl Shaw will talk at GDC Next about reclaiming her soul.