Power play: Tapping the passion of gamers and sports fans to engage new audiences
In an era of rapid technological advancements and changing consumer behaviors, the worlds of sports and gaming are colliding in fascinating new ways. How...
Karate Combat closes $18M to build Web3, mixed reality live sports
Karate Combat has raised $18 million to fund its full-contact martial arts league that features combatants in immersive CGI environments. The league’s (mixed reality)...
Sorare partners with Premier League for Web3 fantasy sports
Sorare, the blockchain-based fantasy sports game maker, struck a deal with the most-watched soccer league in the world: the English Premier League. The game...
GameOn receives $35 million in Series B funding
Chat platform developer GameOn has raised $35 million in Series B funding. Mirae Asset Venture Investment, Mighty Capital, and B3 Capital led this latest...
Basketball app Gym Class VR launches on Meta Quest
IRL Studios’ new basketball app Gym Class VR is launching on Meta Quest. This app enables players to play basketball by themselves or with...
EA Sports releases top 50 rated players for NHL 23
We aren’t far from the launch of the latest installment of EA Sports NHL franchise — NHL 23. With that in mind, every year,...
Rockstar cofounder Jamie King joins Leap as adviser
Leap is a next-generation sports-discovery and endorsement platform. And today the company said it has appointed Rockstar Games cofounder Jamie King to serve as...
How NBA 2K is introducing the next generation of sports fans (and brands) to ESPN
In the absence of live sports, ESPN and other sports-focused networks are looking to fill the programming void by experimenting with a variety of...
The digital displacement of sports fandom
According to the “Navigating the next generation fan: How football is social” report, 64 percent of young sports fans find social-based coverage more engaging...
ProBeat: I can’t wait to watch TV on Facebook
Facebook this week announced Watch, a new tab dedicated to watching (oh, my, how clever) shows on the social network. This isn’t the first...