Skylanders inaugurated the “toys to life” industry that combined physical toys and digital games. It became a billion-dollar business for Activision, and John Coyne...
Activision Blizzard announced today that it is partnering with South Korean developer Com2us to create a mobile role-playing game based on the Skylanders franchise, which has earned over $3 billion. It did not specify which mobile platforms the game would release on or when it would come out.
After a long run of annual releases, Skylanders is taking a different direction. Activision Blizzard announced today during its financial call for the fourth...
Video game giant Activision Blizzard has started a new consumer products division and hired former Mattel and Disney veteran Tim Kilpin as that group’s...
The interactive-gaming toy market is contracting, and Nintendo and Activision are feeling it more than the competition. Spending on gaming-related accessories, which includes interactive...
Gamers are spending less on those “toys-to-life” statues. Interactive gaming toys dragged down the accessories sector of U.S. game sales in June, according to industry-tracking...