Publishing your game in Saudi Arabia is not as hard as you’d think
Too many misconceptions persist about how to publish mobile games in Saudi Arabia. Here are some guidelines for would-be publishers to follow. You don’t...
How persona-based marketing will unlock the next level in mobile games
Even within the rapidly growing world of technology, mobile gaming is impressively popular, posting awe-inspiring numbers in terms of growth and revenues. Mobile games...
5 hot app store tips and tricks for your holiday burst campaign
One of the most popular holiday gifts are mobile devices. This means consumers across the globe will be spending a great amount of time...
How to do mobile gaming PR right in 2016
Mobile Gaming PR in 2016 is rapidly changing as video sharing platforms such as YouTube, Kamcord, Hitbox, MobCrush, and Twitch are quickly becoming the...
Seven mobile game trends to watch for in 2016
With Activision’s massive King acquisition and the stellar success of Bethesda’s Fallout Shelter this year, traditional game publishers are making mobile a priority. Couple...
Behind the veil: a glance at Iran’s leading app store
Heard of Cafe Bazaar? I doubt it rings a bell unless you’re in the Middle East or keeping tabs on trends in emerging mobile...
Arnold Schwarzenegger stars in Machine Zone’s modern warfare game Mobile Strike (updated)
[Updated: 7:40 pm: Machine Zone’s CEO has confirmed the game was published by its Epic War division]. Machine Zone has been singularly successful with...
Why Saudi Arabia’s dolphins and whales matter to the gaming industry
I’m increasingly asked these days for the nitty-gritty details on this whale den we call Saudi Arabia. As I approach a talk in Dubai...
Fallout Shelter gets a long-awaited update
Fallout Shelter was the surprise hit of the summer in mobile games, briefly surpassing Candy Crush Saga as one of the top-grossing titles on...
User engagement is the new user acquisition
SAN FRANCISCO — John Koetsier, vice president of research at VentureBeat, took the stage at GamesBeat 2015 to talk about the changing world of...