PlayStation once again dominates gaming industry’s most-seen TV ads
The PlayStation 4 continues to dominate the airwaves, at least when it comes to advertising on broadcast and cable TV. GamesBeat has partnered with...
PlayStation extends its reign as the gaming brand with the most-seen TV ads
The Nintendo Switch might have outsold the PlayStation 4 in September, but it’s Sony video game console that’s ruling the TV screen, leading in...
Nintendo answers the call to Arms on TV
Nintendo’s Switch remains a hard-to-find gaming system. Its Super NES Classic retro console sold out in seconds on some retail sites. And the House...
Nintendo dominates gaming brands in June’s TV advertising
Nintendo continues to push its Switch hybrid console and its party-pleaser game, Arms. And you’re seeing this all over your TV. GamesBeat has partnered...
PlayStation remains in the lead for TV ad spending despite skipping the Super Bowl
GamesBeat has partnered with iSpot.tv, the real-time TV ad measurement company with attention analytics from 10 million smart TV screens, to bring you a monthly report on how gaming brands are spending. The results below are for the top five spending gaming industry brands in February 2017.
Nintendo dominated Super Bowl gaming buzz
This report is a bit of a “Switch” since Nintendo is the only console brand to make our top five chart this time around....
Xbox One smashes aside PlayStation 4, Blizzard on TV
The console crushed all it’s competitors in terms of digital attention GamesBeat has partnered with attention analytics company iSpot.tv, which measures TV advertising in...
Xbox One beats PlayStation 4 and mobile gaming in December’s ad spend
Consoles blew their mobile counterparts out of the water GamesBeat has partnered with iSpot.tv, which measures TV advertising in real time, to bring you...
PlayStation 4 and Xbox One grab the TV eyeballs as Christmas approaches
Santa can’t put an app in your stocking. GamesBeat has partnered with attention analytic company iSpot.tv, which measures TV advertising in real-time, to bring...
PlayStation leads console brands’ ongoing stranglehold on fall TV
Mobile games haven’t heard the Call of Duty the past few weeks. GamesBeat has partnered with iSpot.tv, which measures TV advertising in real-time, to...