InnoGames shares salary for game workers in bid for transparency
InnoGames announced it is ending guesswork about salaries for most of its workers in the German game business in a bid to be more...
Why MTG has joined the game-studio acquisition whirlwind
Modern Times Group joined the game-studio acquisition whirlwind last week with its (up to) $375 million purchase of mobile racing game maker Hutch. The...
InnoGames embeds MAC Cosmetics in Elvenar online game characters
Most brand partnerships with game companies don’t involve much imagination, like the memorable and much-hated Monster Energy drinks in Death Stranding. But Germany’s InnoGames...
InnoGames rises from humble German hobbyist roots to $1.1 billion in lifetime revenue
InnoGames had humble roots 16 years ago with a hobbyist’s game called Tribal Wars. Two brothers, Eike and Hendrik Klindworth, created a simple browser...
Nintendo rockets to first place in July for gaming industry ad spend on TV
It’s a Nintendo TV world, and Sony’s just living in it, dropping out of the top 5 for gaming ad spend in July. GamesBeat...
Candy crushes: King dethrones PlayStation at top of most-seen TV game ads chart
After months of PlayStation leading the chart, King is now in first place. GamesBeat has partnered with iSpot.tv, the real-time TV ad measurement company...
InnoGames acquires Wooga’s strategy game Warlords
InnoGames has acquired Wooga’s strategy game Warlords. Hamburg, Germany-based InnoGames will pick up ownership of Warlords and continue to operate the game, but it...
Dreamhack and ESL parent company bags 35% stake in InnoGames, a mobile studio without esports
Swedish digital entertainment company MTG (Modern Times Group) has acquired a 35 percent stake in online role-playing game developer and publisher InnoGames for an estimated $100...
Diving into the Samsung app store: slots, mirrors, and a talking cat
Join me on this slightly bizarre dive into the Samsung app store, as I find a talking cat that doesn't talk, a mirror world without much to reflect on, and a frontier with nothing worth exploring.
The ultimate mobile game metric — and why this publishing powerhouse says you’re doing it all wrong (VB Live)
When it’s done right, ROI is your most powerful marketing metric. Find out how Miniclip monitors, measures, and maximizes their ROI by leveraging these strategies—and...