Battlefield 1, Horizon: Zero Dawn bag multiple E3 game critic nominations
The battle to win the Electronic Entertainment Expo (E3) is often based on how many awards a game company can receive from the show’s...
Why EA thinks going after whales can sink you (VB Live)
In the first of this VB Live series, leaders in the mobile games industry join Google and VentureBeat to talk high-value user acquisition strategies...
Launching FTW: Acquiring high-value players for your game (VB Live)
Game companies who understand the complexity of UA and monetization consider them alongside the first line of code. From the earliest stages of testing,...
Titanfall 2 hands-on: How grappling hooks let you close in on a Titan
Electronic Arts debuted Titanfall 2 with great fanfare on Sunday at its big press event. It had a thundering trailer and a rousing pitch from Vince...
EA gives us a deeper look at its vision for Battlefield 1’s World War I
Electronic Arts showed off its huge ambitions for Battlefield 1, the next installment in the Battlefield series. Battlefield 1 is part of the multibillion...
EA’s Peter Moore lays out tiered esports strategy to make everyone a star
The growth of esports in the past decade has been impressive, and now the game industry’s biggest companies are diving into it. An example is...
EA creates Play to Give charity campaign with $1 million donation
Electronic Arts is establishing a new charity campaign, dubbed Play to Give, that will get off the ground with a $1 million donation from...
EA’s Battlefield 1 is the most popular YouTube game trailer so far this year
Every month, gamers watch more than 144 billion minutes of gaming videos and livestreams on YouTube. Trailers are one of the most-watched kinds of...
EA renews partnership with innovative Unravel creator Coldwood Interactive
Electronic Arts has renewed its partnership with Coldwood Interactive, the creator of the quirky Unravel released earlier this year. The deal shows that EA...
EA CEO Andrew Wilson sees the game industry growing stronger next year
Electronic Arts chief executive Andrew Wilson said in a conference call today that he is bullish about the growth of the “rapidly evolving” game industry...