Supercell chief executive Ilkka Paananen announced today on Twitter that the Finnish company has hit 100 million daily active players who play its four games.
That is a huge accomplishment, considering the company has just 180 employees. Supercell has four releases on the top-grossing list of the highest-ranking 35 games, a rare feat that companies that are many times bigger are not able to accomplish in the $34 billion mobile games market, where millions of apps compete for consumer’s time and wallet.
100MILLION! Huge milestone for us,wanted to share some thoughts and a video: https://t.co/CCw7QNRRWy #welovetuvalu pic.twitter.com/kVCiR87kM3
— Ilkka Paananen (@ipaananen) March 7, 2016
In the video below, the company said that its games are played in every country of the world — except Tuvalu.
“One-hundred million! It blows my mind to think of that many people playing our games all around the world, every single day,” Paananen wrote on Twitter. “I want to thank every single one of them: from Albania to Zimbabwe and everywhere else in between. Wish we had someone from Tuvalu.”
The latest hit that put the company over the top is Clash Royale, which reached No. 1 on the top downloads list and the top-grossing list on iOS in the U.S. shortly after it launched Thursday.
Supercell’s video also revealed that to get to four published games, it had to go through many ideas. In fact, the company has killed 14 games in a quest to keep the quality at the highest level.
“What’s next? Well, we founded Supercell with this idea of making it the best place for the best people to make the best games,” Paananen wrote. “A zero bureaucracy environment where people can just focus on creating great games. I feel that if we stay focused on this very idea, with some luck, even better games will follow over the years to come.”