Super League acquires metaverse experience developer Melon

Super League has acquired development studio Melon to boost its capabilities as an one-stop solution for brands that want to build communities across gaming metaverse platforms. Melon will serve as an in-house development studio. In turn, these interactive experiences will leverage Super League’s suite of measurement, monetization and player acquisition tools.

Melon’s value add to Super League

Melon specializes in building experiences in Roblox. The studio has worked brands such as Chipotle, Mattel and PacSun to build experiences and grow communities on the platform.