Silvio Peruci and Thomas Kriebernegg of App Radar.
Silvio Peruci and Thomas Kriebernegg of App Radar.
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SplitMetrics acquires App Radar to boost mobile app growth

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

SplitMetrics has acquired Austria’s App Radar in a seven-figure deal to boost the growth of mobile apps.

App Radar is an app marketing and analytics platform. The strategic collaboration positions SplitMetrics to offer an expansive platform powered by artificial intelligence (AI) for various app growth services.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.