Facebook says that Sony won the E3 conference war

To me, it was clear to me that Sony had the best press conference at the Electronic Entertainment Expo. And the data from Facebook reinforces that, based on a social media analysis of the impact of the different press events on what people were talking about.

Facebook worked with Pulsar to track conversations about E3 on Facebook from June 7 to June 14. It focused on the publishers who hosted a press conference at the show.