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Sonic the Hedgehog’s logo has a secret, weird backstory

  • Posted byby Mike Minotti
  • Updated
  • 1 min

The Sonic the Hedgehog logo is a work of art. Just look at it up there. That emblem is bold, colorful, and full of character. But why is the Sonic emblem so extravagant? Why is it an emblem at all, actually?

Hirokazu Yasuhara (game designer) and Naoto Oshima (character designer), two developers that worked on the original Sonic the Hedgehog, revealed the origin of the emblem during a March 21 talk at the Game Developer’s Conference in San Francisco. It turns out it has a lot to do with flight jackets.

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Written by

Mike Minotti

Mike Minotti has been with GamesBeat since 2012, starting as an intern. Based near Youngstown, Ohio, he now manages GamesBeat's editorial team. He's also a prolific podcaster, appearing on multiple shows covering the gaming industry.