Soneium launches Sony Innovation Fund-backed incubator for Soneium Web3 game and consumer startups

Soneium, the Ethereum Layer-2 blockchain developed by Sony Block Solutions Labs (SBSL), today announces the launch of “Soneium For All,” a new incubator program created in partnership with Astar Network and Startale Cloud Services.

The initiative aims to accelerate the development of consumer and gaming applications within the Soneium ecosystem.

With over 7 million users, $215M+ in total value locked, and more than 1.5 million daily transactions, Soneium is fast emerging as one of the most active and creator-friendly L2s in the space — already powering major IP including Solo Leveling, Seven Deadly Sins, Ghost in the Shell, aibo, and more.

Looking to cement its position as the go-to entertainment blockchain, Sony Block Solutions Labs is launching “Soneium For All” — an open call for the most exciting games and consumer apps being built today. The incubator is designed to accelerate high-potential Web3 projects and fast-track them by addressing the most common go-to-market challenges: user traction, technical scalability, and discovery, with projects launching as early as Q3 2025.

Developers accepted into the program won’t be starting from scratch — they’ll be building on a production-ready, high-traffic network backed by household IP and Sony’s global infrastructure.

Selected projects will receive exposure through Soneium’s official channels, including blog features, AMAs, livestream sessions, and marketing campaigns.