The breadth of content on Roblox is ... breathtaking.
The breadth of content on Roblox is ... breathtaking.
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Roblox reveals insights about its emerging game genres | exclusive

  • Posted byby Dean Takahashi
  • Updated
  • 6 min

Roblox creators have been successful for years in genres like lifesim (roleplay), battlegrounds, and platformers, while others, like horror, are showing extremely high growth.

That’s one of the insights that Tian Lim, vice president of product, creator and engine at Roblox, talked about in a blog post about genres that are emerging on Roblox, the game platform with 77.7 million daily active users. Roblox shared these details exclusively with GamesBeat.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.