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Playtika acquires Youda Games for up to $165M

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Playtika, a social casino and casual mobile games pioneer, has agreed to pay $89.4 million to $165 million to acquire Azerion‘s Youda Games portfolio of games.

The acquisition ranges in price from an initial cash consideration of $89.4 million as well as an earnout based on performance that could take the total price up to $165 million, or 150 million euros.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.