FIFA 17 E3 2016 - James Corner

PlayStation 4 and Xbox One grab the TV eyeballs as Christmas approaches

Santa can’t put an app in your stocking. GamesBeat has partnered with attention analytic company iSpot.tv, which measures TV advertising in real-time, to bring you a monthly report on how gaming brands are spending their TV ad dollars and which commercials are generating the most digital response. Below are the top five most-engaging gaming industry brands from November 16 through December 15.

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