Play2Act will poll gamers about their climate attitudes.
Play2Act will poll gamers about their climate attitudes.
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PlanetPlay and the UN create Play2Act initiative to poll gamers about climate change

  • Posted byby Dean Takahashi
  • Updated
  • 4 min

PlanetPlay, a non-profit platform that contributes to environmental action through games, and the United Nations Development Programme (UNDP) have joined forces to launch a new initiative called Play2Act.

Through a poll embedded in popular games, Play2Act aims to capture public views about how video games can contribute to addressing the urgent and interconnected climate and nature crises affecting people and the planet, said Jude Ower, chief strategy officer at PlanetPlay (and formerly the CEO at Playmob, which was acquired by PlanetPlay in May), in an interview with GamesBeat.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.