Massive teams with comScore to verify how well in-game ads work
Hoping to win over advertisers, Microsoft’s Massive division and market researcher comScore have teamed up to statistically show how effective in-game advertisements are. Massive...
How to Make a Gamer Laugh
Editor’s note: I really, really hope Travis keeps on writing for Bitmob. I was laughing all the way through this. Just read for yourself...
Pimp My Outrun Arcade Cabinet
In case you thought playing the Sega game OutRun wasn’t realistic enough, gamer and designer Garnet Hertz is here to help the racer feel...
Microsoft boots lots of Xbox 360 “modders” from Xbox Live
Microsoft has dropped what it fondly calls the “banhammer” on a bunch of Xbox 360 gamers by banning them from playing multiplayer games on...
Details leak on Microsoft’s Project Natal game control strategy
Microsoft plans to launch its Project Natal gesture-control system for the Xbox 360 in November, 2010, according to a published report. Microsoft announced the...
PS3: Worth Its Weight in Gold?
Looking at the new PS3 Slim, it’s clear that some customization might help its boring black appearance. During Horror Week, we showed some modded...
Can AMD keep an upper hand on Nvidia in graphics chip war?
The graphics chip war always has a moving front. Advanced Micro Devices has the upper hand now over Nvidia, but it may not be...
Playdom raises $43M for social gaming
Playdom, one of three major social gaming companies, has raised $43 million with a huge valuation that reflects how hot the social gaming space...
AMD to launch combo graphics-microprocessor chips in 2011
Advanced Micro Devices released new details on its long-awaited Fusion chips, which combine graphics and microprocessor functions into a single chip in a computing...
Sony’s PlayStation visionary launches a new company
Ken Kutaragi, father of Sony’s PlayStation business, has launched a new Japanese startup called Cyber Ai Entertainment. The name “ai” is a combination of...