Mad Max feels like a game you’ve played before
Director George Miller’s Mad Max: Fury Road refuses to follow cinematic rules. Developer Avalanche Studios’ Mad Max, however, refuses to take risks. Released September...
10 games we’re dying to play on the new Apple TV
Apple is the company most responsible for ushering in touchscreen gaming, but a rumor now claims the company will reveal a new device tomorrow...
$1B in ad spend and 2.1B installs: How Singular helps Supercell, Kabam, Twitter
Localytics does analytics, sure, but also mobile marketing automation. Tune is known for attribution and mobile marketing measurement, but just added marketing automation as well. Tapjoy is an ad network, a mobile user acquisition specialist, does app marketing automation, and more.
King’s new monetization trend revealed: How some games are giving old selling tricks a new twist
As a user experience designer for games, I keep a close watch on new trends and apps with cutting edge marketing and consumer psychology principles...
Clash of Clans vs. Game of Thrones: Ascent — Two ways app publishers use celebrity brands to drive user acquisition
The point of using celebrity brands to reach mobile app users is straightforward: Your app needs a large, engaged audience to succeed, and celebrity...
Destiny’s massive, game-changing 2.0 patch comes out today
If you’re stopped playing, it might be your Destiny to come back today. The 2.0 update will come out before the day’s end to...
Konami confirms Quiet bug in Metal Gear Solid V: Phantom Pain
Quiet may not be the best ally for Snake after all...
Former Disney games chief unveils Day of Discord to tap into the $1.2 billion card game market
Graham Hopper had a portfolio of dozens of games when he ran the interactive gaming business at Disney. But today, he’s got a startup, Muti...
If you sell mobile tech, Datanyze will tell you who to target — and how
Mobile is the new battleground — for everything. Including, now, enterprise software and services. About 18 months ago, Datanyze launched a revolutionary service for cloud...
Everything mobile game developers need to know about app store optimization
As user acquisition costs soar, mobile-game developers are looking for alternatives to getting users. One of the best ways, and sometimes most overlooked, is...