Meta game ads are the most effective in getting new mobile app installs
The best way to reach mobile app and game consumers is by running ads in the form of “meta games,” according to a new...
October 2016 NPD: Battlefield, Mafia, and Gears dominate the sales chart
Autumn is here, and gaming sales have returned with the falling leaves. The video game industry generated $875.7 million in revenues in October, according...
What do video, playable ads, and top-grossing apps have in common? (VB Live)
In a 4M+ app marketplace, how do mobile game giants like Ketchapp and Pocket Gems stay ahead of the crowd? Catch up on this...
What it’s like to use a keyboard and mouse on PS4 or Xbox One with the Keymander
On consoles, you use a gamepad to play shooters. On PC, you use a keyboard and mouse. And never the twain shall meet. Unless you...
Star Wars: Battlefront’s Rogue One expansion debuts next month
Electronic Arts is celebrating the launch of the first Star Wars live-action spinoff film and the one year anniversary of its Star Wars shooter...
Pokémon Sun and Moon make a good first impression with their formula-shaking tweaks
It’s time to do that whole Pokémon thing again. What is the catch phrase? I think it’s: “I’m Ashley Graball and I’m going to...
Microsoft releases new Windows 10 preview with EPUB support in Edge, Paint 3D, and PowerShell default
Microsoft today released a new Windows 10 preview for PCs. This is the third build ahead of the company’s Windows 10 Creators Update, which...
Watch the making of a Nintendo Switch replica
We are still about four months away from the launch of Nintendo’s next console, but one dude already got his hands on one …...
Star Wars: Force Arena for mobile sure looks like a MOBA
It looks like you’ll have another game to add to your phone’s Star Wars folder. Lucasfilm and Korean mobile developer Netmarble have announced a...
Former id Software exec Steve Nix starts ForwardXP VR studio
Steve Nix, former id Software executive and previous CEO of Yvolver, said today that he has started a new Dallas-based virtual reality development studio,...