The DeanBeat: Our GamesBeat Summit was about racing ahead without leaving others behind
At our GamesBeat Summit 2021 event, I learned that game CEOs and executives are confident that the golden age of gaming will continue, with...
GamesBeat Summit 2021: Laura Miele takes Visionary Award, and Natasha ‘ZombaeKillz’ Zinda gets Up & Comer Award
We’re excited to announce the winners of the GamesBeat Summit 2021 Visionary Awards. The Visionary Award went to Laura Miele, the chief studios officer...
Bionic arms ambassador Daniel Melville hopes for a more advanced, affordable future
Born without a part of his right arm, Daniel Melville grew up using simple prosthetics that didn’t serve any functional purpose. It wasn’t until...
How the ‘Lego Idea’ can lead to more enriching games
When Light Brick Studio first set out to create the Lego-themed puzzle game Builder’s Journey, the goal was to create a thoughtful yet challenging...
Why many gaming brands are turning to microinfluencers
Influencers are an important marketing tool for many brands, but that strategy is beginning to shift. Now, instead of turning to the biggest names...
The best way to launch a new game intellectual property
Creating sequels or updates for live-operation games makes a lot of money for game companies. But over time, the revenues can trail off, and...
Beyond localization: How to adapt your games for a global audience
It’s challenging enough for publishers and developers to launch a game in their home territory and have it become a success. But trying to...
Iron Galaxy: Building trust and vulnerability strengthens your studio
The Chicago-based Iron Galaxy (Killer Instinct, Extinction) wasn’t built to be like other game studios. It prides itself on creating a culture in which...
Among Us is coming to PS5 and PS4 later in 2021
During today’s State of Play presentation, Sony announced that the indie hit Among Us is coming to PlayStation 5 and PlayStation 4 later this...
How XR can be a vital tool for improving mental health
The power of mixed reality (XR) goes beyond just immersive games. Doctors, psychologists, and researchers are quickly finding out that XR’s greatest impact could...