Overwolf acquires NitroPay (now known as Nitro) in an 8-figure deal

Overwolf acquires NitroPay in 8-figure deal to boost ad tech offering

Gaming add-on management platform and UGC content marketplace Overwolf has acquired gaming ad tech provider NitroPay in an 8-figure deal.

With this acquisition, Overwolf Ads will more than double its reach to over 100 million unique gamers monthly. In September 2023, Overwolf was already the ninth ranked U.S. game publisher by Comscore without NitroPay’s traffic.

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