Nvidia Shield set-top box, Shield remote control, and Shield Controller
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Nvidia launches its Shield set-top box for Android TV — with optional 500GB hard drive

Nvidia has begun its grand strategy to change television with today’s launch of its Nvidia Shield set-top box for Android TV.

The graphics chip maker is straying far from semiconductors, launching a consumer product that will directly challenge rivals such as the Roku and Apple TV set-top boxes. This Shield is for sale now on Nvidia’s web site (and Amazon and Bestbuy.com) for $200 with 16GB of flash memory. And Nvidia is also announcing today a version with a 500GB hard disk drive for $300.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.