Who needs an Xbox One? Nvidia shows off new speedy graphics card

nvidia gtx 780

You could wait for the Microsoft Xbox One or the Sony PlayStation 4 to arrive this fall, or you could play PC games with better graphics now. Nvidia is launching its GeForce GTX 780 graphics chip today that will be able to run outstanding visuals in the latest generation of computer games.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.