After reporting positive earnings on Monday night, Nintendo President Tatsumi Kimishima laid out Nintendo’s strategy in a speech, and he reiterated the company’s expectation that it can sell 2 million Nintendo Switch consoles in March.
The Switch is a hybrid home console and portable device. It will debut on March 3 in Japan, the U.S., Canada, major European countries, Australia, Hong Kong and other regions. The price will be $300, and unlike the previous console Wii U, the initial price will ensure the hardware is not sold at a loss, he said.

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