Nintendo continues to dominate TV ahead of triple-A season

Nintendo maintains its hot streak when it comes to the gaming industry’s recent TV ad impressions. the company’s commercials account for over 64% of the sector’s impressions across 30 days, with Rockstar Games in second place with 20% of industry impressions.

GamesBeat has partnered with iSpot.tv, the always-on TV ad measurement and attribution company, to bring you a monthly report on TV advertising by the gaming industry. These are the ads, and by extension the games, that game makers are putting major muscle behind.