Niko Partners is cutting its forecast for China's game market.
Niko Partners is cutting its forecast for China's game market.
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Niko Partners cuts forecast for China’s game market

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

Niko Partners has cut its forecast for China’s video game market for the first time in 20 years due to a weakening outlook.

The market research firm expects China’s market to generate $47 billion in 2021, which is down $460 million from an earlier forecast due to a variety of factors, including strict regulations on young gamers and a temporary freeze on game approvals. China recently limited gamers under 18 to three hours of gaming per week.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.