AppsFlyer says its app SDK is used the most in top 200 free apps.

Mobile marketing analytics firm AppsFlyer surpasses $100 million in annual recurring revenue

Mobile attribution and marketing analytics firm AppsFlyer said it surpassed $100 million in annual recurring revenue in the third quarter of 2018, with growth of 100 percent every 12 months.

The company attributed the revenue increase in part to the 85,000 apps that have marketers using AppsFlyer’s products and services.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.