The app market will grow to $189 billion by 2020.
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Mobile app market to grow 270% to $189 billion by 2020, with games accounting for 55%

  • Posted byby Dean Takahashi
  • Updated
  • 2 min

The mobile app market is expected to grow 270 percent — from $70 billion in 2015 to $189 billion by 2020 — according to a new report by market researcher App Annie.

Time spent in apps increased 114 percent from 2014 to 2016. By 2020, games will account for 55 percent of app store revenues. Other categories will also grow quickly, as time spent in shopping and transportation apps is expected to grow three-fold.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.