Mobalytics has teamed up with LS and Nemesis.

Mobalytics enlists esports stars in quest to be your League of Legends companion

Mobalytics has teamed up with two esports stars to help promote its gaming companion app for League of Legends.

Under the partnership, the esports content creators Nick “LS” DeCesare and Tim “Nemesis” Lipovšek are becoming part owners of the company. This is the kind of partnership that you can expect to see more of as companies take advantage of both the gaming expertise and marketing power of esports stars and influencers.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.