Microsoft works with GameStop to help Xbox One combat PlayStation 4 Black Ops III bundle

November and December are the two most important months of the year for game sales, and Microsoft is working with a key retail partner to get off to strong start.

This weekend, GameStop is offering a deal where anyone who buys an Xbox One bundle will get an extra controller and a free game. But the world’s largest brick-and-mortar game seller is also sweetening the deal. If a customer trades in their Xbox 360, they’ll be able to buy the Xbox One Gears of War: Ultimate Edition bundle, an extra controller, and a free game of their choice for $250. Microsoft is helping to make this deal happen, and that shows the company is serious about creating value for consumers to convince them to pick up an Xbox One this holiday.