Gen.G is the new name for KSV Esports.
Gen.G is the new name for KSV Esports.
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KSV Esports rebrands as Gen.G, adds Clash Royale team

KSV Esports has rebranded itself as Gen.G, a global esports company that has teams for multiple games. And Gen.G is adding anew Clash Royale mobile esports team today.

Gen.G is based in Los Angeles and Seoul, South Korea, and it is building an esports company that transcends borders. Global esports revenues will grow 38 percent to $906 million in 2018 and further grow to $1.65 billion by 2021, according to a new annual report on esports by market researcher Newzoo.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.