Jon “Neverdie” Jacobs has done some crazy things, like running for “President of Virtual Reality” and buying a virtual asteroid for $100,000 in real money in the online game Entropia Universe. Now, his Neverdie company is trying to raise a ton of money via the Ethereum cryptocurrency through an initial coin offering (ICO) so that he can build cross-platform online game avatars. It may seem far out, but he has already raised more than $2.1 million from backers.
Like Bitcoin, Ethereum is a cryptocurrency that creates an immutable and transparent ledger, which is distributed across a lot of computers in what is called a blockchain. It creates secure transactions, and it enables developers to build software programs on top of it. Entrepreneurs can raise money through Ethereum by staging ICOs, and Neverdie wants to use his money to enable much better online games.
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