Posted inin Business

Huh? EA builds an app for sharing music and photos (exclusive)

Posted byby Dean Takahashi
April 3, 2013
Updated June 18, 2025
1 min

ea vue Electronic Arts has stretched beyond its roots as a game publisher by creating a social networking app for sharing music and photos.

That’s right. It has nothing to do with games. Vue is a free mobile app that EA has released on the iPhone and iPad in Canada and Australia. You can “share your life to music in an instant” with friends or relatives on the app’s own social network, where “life meets music.”

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.