How web shops create continuous value for your mobile game

Presented by Xsolla

A web shop is an extension of your game and LiveOps capabilities. A well-built web shop increases players’ LTV, enhances engagement and generates new revenue. After 400+ successful web shop launches, Xsolla has developed a set of principles that help achieve maximum results. In this article, we will delve into our most important finding and how to implement it: consistently delivering value to customers is the foundation of any web shop’s success and is crucial in influencing purchasing behavior.