How to spot a cryptocurrency scam

In the digital age, it’s becoming more common to see a company launch an “initial coin offering” (ICO) as a means to raise investment. With the continual rise of blockchain technology and the rise of cryptocurrencies such as Bitcoin and Ethereum, the risk — and for some the benefits — of investing in an ICO is both equally enticing and rewarding.

But with so many new companies launching all with seemingly attractive propositions, it can be tricky to navigate between those creating an innovative and exciting concept, and those who are nothing more than a fraudulent money making scheme. But with so many ICOs to choose from, how easy is it to spot an ICO scam? If you know the red flags to look out for then you won’t be caught out.