The Equinix hub in Miami.
The Equinix hub in Miami.
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How Equinix enables multiplayer gaming across the internet

  • Posted byby Dean Takahashi
  • Updated
  • 14 min

Jim Poole sees a lot of games coming through his network, only they’re not so readily identifiable as games. Poole is an executive at Equinix, one of the companies that supports the backbone of the internet.

Equinix has data centers full of rows of server racks, each of them with processors and graphics processing units (GPUs) that can process games for cloud gaming companies such as Blade, which started offering a paid service so gamers can play high-end games on any device. It’s the same sort of service that Google, using its own network, will deliver with its Stadia service, introduced at the Game Developers Conference. At the GDC, GamesBeat also hosted a breakfast on multiplayer gaming.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.