Helpshift names Salesforce veteran Linda Crawford as CEO

Helpshift has named former Salesforce executive Linda Crawford as its new CEO. She joins the relatively small ranks of Silicon Valley startup female CEOs and will run a company with more than 100 people.

Helpshift has made its name by transforming customer support in mobile apps and games. It creates FAQs, or frequently asked questions, that are self-service, enabling users to bypass long waits on customer support calls and find the answers to their questions themselves. Helpshift automates customer support by making the FAQs intuitive and easy to use, with search built in. The search is case-sensitive, delivering a suggested solution as the customer types in a query.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.