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Glu acquires QuizUp studio Plain Vanilla for $1.2 million

  • Posted byby Mike Minotti
  • Updated
  • 1 min

QuizUp has a new owner.

Glu Mobile has acquired trivia app developer Plain Vanilla for $1.2 million in cash, according to GamesIndustry.biz. QuizUp has been rereleased on the iOS and Android app stores under the Glu banner. QuizUp was the No. 4 ranked game in the U.S. on iTunes back in March 2014 according to App Annie, making it a big hit in the $36 billion mobile games business. But the app and the developer have fallen on harder times.

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Written by

Mike Minotti

Mike Minotti has been with GamesBeat since 2012, starting as an intern. Based near Youngstown, Ohio, he now manages GamesBeat's editorial team. He's also a prolific podcaster, appearing on multiple shows covering the gaming industry.