Genvid Holdings has raised $113 million to fuel massive interactive live events such as the upcoming Project Raven.
If you’re wondering what massive interactive live events (MILEs) are, then you’re not alone. They’re part-game, part-TV show. Genvid gave us a taste of it this spring with Rival Peak, an online show on Facebook where spectators could determine the fates of 12 AI characters who competed against each other in a Survivor style show. Rival Peak surpassed more than 100 million minutes watched for its first 12-week season.
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